CloudZero Cummins Concept Greenlight

Designing interfaces for autonomous systems.

A decade of zero-to-one product design, from seed to scale.

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01 · CloudZero

Scaling from a single user to thirty enterprise clients.

Owning zero-to-one product design from seed through Series B.

Reach
Workflow integration.

Real-time cost alerts directly in Slack and CLI.

The domain
Co-designing with infrastructure teams.

Learning complex cloud architecture directly from backend engineers. Designing tools for the immediate technical team.

Tagging
Adapting to user taxonomies.

Accepting raw AWS tags as-is to build adjacent structures with minimal UI interference.

Design system
Zero Design System.

Adapting IBM Carbon for rapid engineering execution.

The practice
Full-lifecycle ownership.

Research, interaction models, and execution from seed through two funding rounds. Scaling the platform to market.

One product, five lenses
Interfaces built for context.

Infrastructure cost reads differently depending on who's looking. The same numbers reshape into the view each team already thinks in — and every dollar gets an owner.

total_cost · by feature
Grouped by feature — cost in the shape the product team already thinks in.
Detection → triage
Triage starts in Slack.

A cost anomaly is an incident, not a month-end report. The alert reaches the team that owns the resource — carrying enough to act.

The page as it lands. Resource, delta, baseline, owner — the decision happens in the channel. The buttons are live.

Signal over noise

Routine drift logs quietly. A real departure from baseline pages a human — 33 minutes after spend deviated.

Routed by ownership

Cost allocation names an owning team for every resource. The alert lands in that team's channel and tags the on-call — not a company-wide feed.

Triage before the click

Rate against baseline, start time, projected impact. The engineer knows it's real before opening a dashboard.

Likely causes

Every change from the 24 hours before the spike, ordered by cost correlation. The deploy sits on top — two minutes before the inflection.

Scoped to the actionable

My team's changes is the default view. AWS-initiated noise sits one tab away.

The loop closes

Acknowledge here and the channel shows it. The team sees it's handled without asking.

02 · Cummins · Product, system, process

Accelerating enterprise product cycles.

Synchronizing software design systems with industrial manufacturing cadences.

3 months
Linear delivery: isolated specifications, sequential reviews, and rigid engineering handoffs.
LinearLiving
02 · Cummins
Systemizing product design.

Aligning software component architecture with industrial manufacturing cadences.

Guidanz design system — color tokens leading, type scale, and button states with their token values

The system. Tokens — color, type, spacing, radius — and the components they generate. A design change is a change build already has the name for.

Cummins Guidanz commissioning flow — alternator setup surface

Design in the running product. Engineers build against the live screen, not a spec — what they see is what ships.

Export Wait Comment Revise Re-export The resubmit cycle days per round One living design one working session

The resubmit cycle, collapsed. Days of PDF round-trips become one working session on a living design.

PILOT PROPOSAL — DESIGN → SHIP Two paths from design to ship. Today — 3 months SpecReviewHandoffBuildQAShip Proposed — 2 weeks design in context → comments → ship Proposed: prove it on one feature.

An ask sized to a yes. Months of meetings across teams, managers, and directors — distilled to one pilot feature.

The pilot that shipped. One feature, run end to end on the new cadence — the cadence stuck.

03 · Concept · Sound landscape
An audio landscape shaped by emotion.

A minimalist audio terminal removing cognitive overload through responsive geometry.

An interactive appliance for psychological rest. Sound stripped of choice to match your mind.

The interface
No titles. No queue. No settings.

The geometry responds to you. There is nothing to operate.

04 · Greenlight · Diffusion research

Old photographs in motion.

Two years of diffusion research. The first thing it made was a gift for my father.

Take 01 / 05 Play

Direction

The instrument
Greenlight — A still-to-film console.

Designed, built, and deployed solo. Wan 2.2 on serverless GPUs. Output resolution matches the source frame.

The live app runs the session behind the reel. GPU asleep between runs.

30+
paying enterprise customers, from one
6×
faster design-to-ship at a Fortune 500
10 yrs
designing AI products, end to end

This is not the negative.

Previously — creative direction, Belladonna Productions (L.I.E. · A Guide to Recognizing Your Saints · Transamerica) campaigns for Dodge & Keds · a decade behind a camera